The EuroLeague seeks €2.5 billion

The EuroLeague seeks €2.5 billion

Investment capacity has become the variable that could tilt the balance in the battle for control of European basketball. With that diagnosis on the table, the EuroLeague has decided to go to market in search of €2.5 billion. Backed by its shareholder clubs, the...
FIBA’s push for women’s basketball in Germany

FIBA’s push for women’s basketball in Germany

The presence of FIBA at the SPOBIS Conference 2026 in Hamburg made it clear that the growth of women’s basketball in Germany is not a passing trend, but part of a strategy that connects sport, culture, and business. In a space that brings together industry leaders,...