The FIFA World Cup 26 is approaching, bringing the opportunity to experience the magic of football in Canada, Mexico, and the United States. Starting Wednesday, September 10, at 11:00 ET (17:00 CET), the registration period for the Visa pre-sale draw opened, offering football lovers the chance to secure their spot in this historic tournament. Registration will remain open until Friday, September 19, at the same time, marking the first step of a journey that millions anticipate with excitement and passion.
For this edition, Visa cardholders who meet the requirements can register with no financial commitment and participate in a random draw giving them the opportunity to purchase tickets for all 104 matches of the tournament. From affordable entries for the group stage, starting at 60 USD, to the most exclusive seats for the final, priced up to 6,730 USD, FIFA aims to provide options for all fans and ensure that no one misses the thrill of the World Cup.
Visa pre-sale draw: the first opportunity for fans
The Visa pre-sale not only represents the first chance to secure tickets but also a moment of excitement and planning. As Heimo Schirgi, Chief Operating Officer of the FIFA World Cup 2026, stated, “We are ten months away from the start of the World Cup, and we are excited to launch the first ticket sales phase. This is an important milestone toward a historic event, and we are ready to welcome millions of fans to North America next June.” Each registration is a step toward the stadiums, a step toward the thrill of experiencing a live goal, and the chance to share memories that will last a lifetime.
Meanwhile, Frank Cooper III, Visa’s Chief Marketing Officer, highlighted the importance of collaboration: “Today marks the countdown to the World Cup, and Visa cardholders have the first opportunity to take the first step toward the stadiums. Our partnership with FIFA allows fans early access and the peace of mind of a secure and hassle-free payment. The journey to the World Cup starts here, and it starts with Visa.” The experience goes beyond buying a ticket; it is about being part of a historic moment where millions of hearts beat in unison with the ball.
Ticket phases and options for all fans
The Visa pre-sale draw marks only the beginning of the ticket purchasing process. For those who do not win, FIFA will open additional sales phases in the coming months. The second phase, scheduled from October 27 to 31, will follow a similar registration and random selection process, while the third will allow fans to request tickets for specific matches once most group stage matchups are known. Finally, remaining tickets will be available on a first-come, first-served basis, ensuring opportunities up to the tournament’s final on July 19, 2026.
Additionally, FIFA will offer hospitality packages and special fan ticket options, as well as an official resale platform to protect supporters from unauthorized purchases. All of this reinforces the organization’s commitment to providing safe, reliable, and accessible access to a tournament that promises emotions, stories, and moments that will remain in the memories of all football lovers.
