The next FIBA Women’s World Cup will return to Germany after almost 30 years. It will be in 2026 when Berlin hosts the biggest basketball event in the world, which returns to the German country after the 1978 edition. We are on the road to the tournament, which a few days ago presented the new image that the event will have.
The new image was presented alongside the tournament’s ambassador, American legend Sue Bird, four-time world champion, at an event held in Berlin. 2026 will be the 20th edition of the FIBA Women’s World Cup, which will take place in September 2026 at the Berlin Arena and the Max-Schmeling Halle.
The choice of the new brand is inspired by the streets of Berlin, mixing urban style and its traditional culture, FIBA explained. “It has been designed to reflect Berlin’s status as a close-knit metropolis that loves to party and celebrate. At its core, the brand is the place where Berlin’s famous street art meets the heroes of women’s basketball.”
“Revealing the tournament’s visual identity is a huge moment for this world-class event,” said ambassador Sue Bird. “The FIBA Women’s Basketball World Cup 2026 in Germany is going to be an incredible event both on and off the court, but we can now enjoy the trip to Berlin,” added the American.
In addition to the image, FIBA presented the slogan #WeOwnTheGame to give identity to a tournament that globally has been captivating more and more interested parties. Interest in the FIBA world tournaments has grown since the last editions, also added to the success of basketball at the Paris 2024 Olympic Games.
Regarding the 2026 World Cup, FIBA Secretary General Andreas Zagklis highlighted that “women in basketball are one of our key strategic priorities and the growth in popularity of women’s games has been one of the most powerful and There is no bigger platform for our biggest stars to showcase their skills than the FIBA Women’s Basketball World Cup 2026 and we are all counting down to what will be another incredible event in Berlin. “, closed the manager.
